Health Show 11:00-12:00
11:06-11:45 Frankie speaks with Dr. Joseph Maroon, the author of the new book “The Longevity Factor: How Resveratrol and Red Wine Activate Genes for a Longer and Healthier Life.”
A groundbreaking examination of new scientific research that holds the secret to weight loss, increased strength, endurance, memory, and a healthier, longer life. In The Longevity Factor, noted neuroscientist and surgeon Joseph Maroon, M.D., offers the definitive look at recent scientific breakthroughs identifying a group of natural substances -- including the much-publicized molecule resveratrol -- that can actually activate a specific set of genes in humans that promote a longer, healthier life. These substances, which make red wine, dark chocolate, and green tea good for us, appear to stave off a wide array of age-related diseases and keep us feeling young and vital.
11:45-12:00 Frankie welcomes Dr. Panchali Dhar, the author of the new book “Before the Scalpel: What Everyone Should Know About Anesthesia.” Before the Scalpel: What Everyone Should Know about Anesthesia demystifies the issues surrounding the types and uses of anesthesia and addresses common fears about wakefulness and pain. Straightforward language, real-life examples, photographs and illustrations guide you. Individual chapters focus on how anesthesia is used in plastic and cosmetic surgery, labor, and for dental care. Each chapter ends with an invaluable checklist, called prescriptives that highlights key points and provides space to take notes when you talk with your surgeon or anesthesia provider. The checklists help you ask questions relevant to your case and ensure that you receive and remember the answers.
Lifestyle Show 12:00-1:00
12:20-12:40 Frankie welcomes Lynda Resnick author of “Rubies in the Orchard: How to Uncover the Hidden Gems in Your Business.” POM: You’ve seen it on the beverage stands…that fun shaped bubbly dark red bottle of pomegranate juice that touts its health benefits. It’s called POM and its O is a heart. Meet the woman behind the smart and creative drink – now a $150 million business! - As well as FIJI Water, Teleflora and the Franklin Mint, and others!
From the get-go, Lynda Resnick transformed POM by insisting to her husband and their management team that they had to create a unique container, name and marketing campaign for this drink which at the time only 1 in 10 Americans even knew what pomegranates were. By throwing out all the traditional marketing ideas Resnick created a new category of juice. The result: POM is now ubiquitous, and a huge money making business. In her new book, RUBIES IN THE ORCHARD: How to Uncover the Hidden Gems in Your Business Broadway; February 17, 2009; $24.95) Resnick divulges her secrets for creating some of the world’s most memorable and iconic brands, and the bull’s-eye strategies to sell them! Resnick is also an expert on how to maintain and have a successful career in this turbulent economy!
12:40-1:00 Frankie speaks with special guest Tamara Lowe author of “Get Motivated! Overcome Any Obstacle, Achieve Any Goal and Accelerate Your Success with Motivational DNA.” Motivated people advance further and faster in their careers, earn more money, are more productive, experience more satisfying relationships and are happier than the less- motivated people around them. But true motivation cannot be faked or forced. In the same way that each person has a different fingerprint and a distinct combination of DNA, every individual is hardwired with a unique motivational matrix. Grounded in eight years of research with more than 10,000 people, this book reveals how to decode your Motivational DNA for maximum achievement. Whether you are an individual seeking to realize your personal goals or a leader looking to motivate your team, Get Motivated! Will show you how to overcome any obstacle, achieve any goal, and accelerate your success.